#MoreWomeninTech and WomenPreneurs Blog

Do you Hate Cold Emailing and Cold Prospecting? Here is how you can get better at it

Posted by Ali Powell on Nov 19, 2014 3:33:06 PM

I went to a webinar today in between calls today on cold emailing. The guy who put on the webinar writes and talks about how to get through email.  He knows how to do cold emails (from what I read before the webinar) and so I decided to spend the hour blocked off and listening to his webinar to see what I could learn. 

I think of myself as a cold caller, cold sourcer, cold researcher. I like cold outreach. But, the more I think about it I guess I don't cold outreach or cold prospect at all (in the traditional sense).  I do lots of research to make sure that I am reaching out to someone who would likely have some reason to want to talk to me. 

A lot of people hate cold calling. Why wouldn't you? It is not fun to have someone pick up the phone and hang up on you. So, I know for me four years ago when I started to make outbound calls to setup meetings I thought to myself why the heck would I just pick up the phone and call someone without knowing anything about the person and what they might care about. So I have perfected this over the past 4 1/2 years. I don't call any old lead without a reason to call them. I work leads if there is a reason to work them. You want to pick the leads that you want to work because you have a reason to. Call on people and prospect people who you know have a  timely reason to maybe want to talk to you. If you do research you will find these people. 


Topics: sales prospecting, precall research, research in the sales process, timely sales process, more human sales prospecting, sales prospecting success stories

Lessons Learned From Shark Tank to Make a Great Sales Pitch for Your Business Idea.

Posted by Ali Powell on May 3, 2014 12:14:00 PM

What makes a good sales pitch? 


Topics: sales skills, sales coaching, sales tips, sales prospecting, sales process, saleswomen, sales pitch, shark tank lessons

Sales Coaching: Example of How to Leave a Voicemail that Will Get Noticed

Posted by Alison Powell on Feb 24, 2013 10:32:00 AM

Each day as an inside sales rep you have certain "things" that you could do to optimize your chance of someone answering, someone calling you back or someone emailing you back that somehow found interest in what you said. I really do think of prospecting as a game. BUT- there are ways for you to optmize your chance of the calls that you make or outbound attempts actually getting you somewhere. From my experience if you have a day of prospecting where you have nothing else that you are doing. Meaning you don't have qualifying calls, you don't have scheduled exploratory calls and you don't have demos of your product scheduled- you are just prospecting. My go to is that you should make about 70 outreaches via phone and leave vmails for all that don't pick up as well as send an email pertaining to why you called in the first place. 


Topics: sales coaching, leaving a voicemail, sales prospecting

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